Overview
Sales Pages & Information Architecture: Designed the UX and information architecture for the Wave 1 and Wave 2 sales pages, ensuring a seamless user journey for purchasing D1SKs and viewing collections.
Outcome
The redesign resulted in a more immersive and visually engaging experience for players, improving how they track their progress and interact with their collections. The new features and enhanced layouts addressed key community concerns and created a more user-friendly experience that encourages players to engage deeply with the game’s mechanics.
What I learned
Balancing aesthetics with usability was a core challenge for this project. I learned how to incorporate fun, interactive elements like “juice” to enhance the player’s sense of achievement, while ensuring that the interface remains functional and clear. Collaborating with game designers to integrate power mechanics into visual elements was also a valuable experience, allowing me to explore the relationship between gameplay and interface design.